Gary Susswein, Principal
Gary Susswein has excelled for three decades at the highest levels of communications and media. With a career spanning executive roles at one of the nation’s top public universities and major media outlets, Gary is deeply versed in guiding values-driven organizations through today’s complex communications landscape. His service on multiple boards across community, nonprofit, and Jewish organizations underscores his commitment to impactful, purpose-led work.
At BandOne, Gary channels his extensive experience to empower organizations in telling their stories with one clear voice. By working with clients to speak with clarity and elevate their reputations, he helps them build trust and foster resilience, even in the most challenging situations.
Career Highlights:
- Partner, New West Communications (2021-2024)
- Chief Communications Officer and other senior roles, The University of Texas at Austin (2009-2020)
- State and Metro Editor, Austin American-Statesman (2005-2009)
Community Leadership:
- Past President, Congregation Agudas Achim, a dynamic 700-family synagogue
- Board of Directors, Austin Jewish Academy, Camp Young Judaea-Texas, Austin Eruv Committee
Education:
- BA in History, University of Pennsylvania
- MA in Communications, Stanford University
BandOne’s talented communicators work closely with you to ensure that your organization has the tools to anticipate and overcome obstacles, craft compelling messages, and achieve your highest goals.
Wendy Easterling, Administration
Wendy manages administrative operations for BandOne, ensuring a seamless and efficient client experience. She is the founder and owner of Executive Virtual Associates and draws from decades of experience supporting organizations’ needs and tending to operational details with care and precision.
Allison Newsum, Visual Design
Allison’s background in information design informs her ability to craft complex ideas into a visually pleasing and informative aesthetic. From reports to presentations and infographics to social media design, Allison draws on her experience in publishing and education to help clients clearly convey their message and meet audiences where they are.
Thomas Swafford, Video
Thomas is an Emmy Award-winning producer and owner of Blue73 Creative, a storytelling and creative agency that crafts meaningful narratives to captivate and inspire audiences. He helps organizations bring their stories to life in authentic and engaging ways so they can increase their support and maximize their impact.
Sloan Wyatt, Communications
Sloan provides tactical support for BandOne clients in multiple areas. She is experienced and skilled in integrated marketing communications and strategies, including online advertising, email and SMS marketing, copywriting, and social media management and strategy.
Ben Wright, Thought Leadership & Media
Ben specializes in thought leadership content, speechwriting, and media strategy. A former journalist and legislative staffer, he hosts the “15-Minute History” podcast and works extensively around reputational issues in higher education. He was a speechwriter for university presidents in North Carolina and Texas and headed communications at the Dolph Briscoe Center for American History.
Natalie Reina, Digital & Strategy
Natalie has held leadership roles in Fortune 100 companies in tech and financial services, most recently as Director of Corporate Communications at Austin-based Planview. She has deep experience in executive communications, internal messaging, and digital strategy, and has managed social media strategies for news organizations and a major research university.
Adam R. Deutsch, Editing & Fact Checking
Adam worked as an editor and page designer for the Austin American-Statesman for almost 20 years. He provides editing, writing, and fact-checking on an array of projects and clients, from institutions of higher education to associations and state agencies, ensuring quality control in BandOne’s efforts.